Introduction to seo

This document is intended for webmasters and site owners who want to investigate the issues of seo (search engine optimization) and promotion of their resources. It is mainly aimed at beginners, although I hope that experienced webmasters will also find something new and interesting here. There are many articles on seo on the Internet and this text is an attempt to gather some of this information into a single consistent document.

Information presented in this text can be divided into several parts:
- Clear-cut seo recommendations, practical guidelines.
- Theoretical information that we think any seo specialist should know.
- Seo tips, observations, recommendations from experience, other seo sources, etc.
We offer detail search engine optimization:

On page optimization:-

1. Keyword research (if needed)
2. Creation of robots text file
3. Modification of page name with keyword and create folder (if needed)
4. Solve canonical issue (if needed)
5. Make JavaScript external file (if needed)
6. Write header text with h1 tag
7. Writing meta title, description, keyword
8. Writing header text, footer text
9. ALT tag optimization
10. Body content optimization
11. Modification of footer links
12. Creation of breadcrumb (if needed)
13. Create error page
14. Creation of sitemap – both details and xml sitemap to be submitted in search engines

Off page optimization:-

1. Submission of site in major search engines
2. Create some forum accounts ex. www.digitalpoint.com - we can take a back link from this site
3. Reciprocal link building – 10 links per month
4. Free article add in your site (client should provide articles or $12 per article in case we write it)
5. Create blogs for your site in free blog like blogger.com (client should provide writing or $12 per article in case we write it)
6. Press release submission - 15 news per month (client should provide news)
7. Creation of google analytic account so that client can see traffic details
8. Keyword ranking report once in a fortnight